W-Systems

W-Systems is a leading CRM and Cloud Solutions company, which also happens to be the best SugarCRM partner in the world. They have a very strong company culture, a team capable of handling any project, huge amounts of content and a unique, acute sense to understand their clients across all scenarios.

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I've checked you out on Google, and everything you say about yourself is real!.

Awkward, but true. This was the first of many conversations I had with Christian Wettre, President at W-Systems, from 2009 to 2015.

We developed a whole set of marketing materials and renewed their website every one and a half years due to the thousands of entries they share. Their style needed permanent improvement and a flexible website that empowered the business instead of limiting it.

Despite having thousands of entries in the CMS, W-Systems' website has always been fast to browse by readers, and simple and flexible to edit by publishers. A powerful ExpressionEngine setup that allowed them to play with multiple entry relations, custom content, and a completely flexible design, while Act-On's marketing intelligence allows for total integration of forms, landing pages, and lead capture workflows.

It’s a great example of how Inbound Marketing must be deployed.

I've witnessed their evolution, from small provider to leader in their industry,  and  I must confess I couldn't be happier and proud of their success and the part I took on each step of their development. 

This is a testimony of the value of a long term collaboration.